I never saw the value of a monthly budget. I had no idea what consistent, long-term investing could become. My kids get the head start I never had, with pip. Real money, real choices, and skills that compound for life.
Read the storyPick a company. Learn its story. Think like an owner.
“Every birthday, I spread the logos across the kitchen table.”
McDonald’s. Disney. Nike. Brands my kids knew before they could spell them. They’d each pick three favorites, and I’d buy them inside my TFSA. Three little slices of real companies, owned by kids.
They got the magic part: I own a piece of this. If it grows, my money grows.
But I knew I was barely scratching the surface. They loved these companies. I wanted to show them what made one worth owning and another not. But you can’t hand a five-year-old a balance sheet or play them a quarterly earnings call. All I had was logos and small talk, and their stocks sat buried in my account, invisible to the kids who owned them.
So I built what I wished I’d had: cards that teach kids to think like owners. Real companies, real numbers, straight answers. And a dashboard where their money lives out in the open.
My kids don’t just pick companies anymore. They understand them. That’s the difference between owning a logo and thinking like an owner.
Open a step and try it right where you are. Each demo keeps the same money moving through the family loop.
Check off a few sample gigs. With pip, a parent verifies the work before the earnings reach a kid's balance.
In the real tool: parents shortlist gigs and set the price. Kids choose, do the work and mark it complete; parents approve the earnings.
Choose $1, $5 or all, then drag the yellow money into one of the four jars. Tapping a jar works too.
Press and drag the money to a jar.
Explore companies kids already know with tools that explain how each business makes money, what drives it and what could go wrong.
Egg cards turn real company financials into kid-friendly conversations before a family decides, and pip never recommends a stock or moves real money.
Tap a card to pick it up. Tap again to see it up close.
The Invest jar becomes the starting balance. Adjust the assumptions to explore a range of possible long-term outcomes.
Total contributions: $0
This is a hypothetical illustration, not a prediction or investment advice. Actual returns vary and can be negative.The egg helps a kid understand the company before they choose. If they become an owner, it hatches into a character that grows through patience and learning — never through trading or chasing a stock price.
Roblox
This is the card that hatches into the characters below.
Every company opens a different world. Ownership makes it theirs.
the pip 50: one egg card for every company your kids already know.
Print the cards free at home. Each one turns real company financials into a clear, kid-friendly decision tool — without pretending there is one “right” pick.
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